Brittany Paige Design - Logos & Branding

Chattanooga Public Library, 2023-2025

Chattanooga Public Library Brand Guidelines (Visual Identity Pitch)

This comprehensive Brand Guidelines project was developed to create a unified, modern visual framework for the Library’s rebrand. The pitch proposed a cohesive system using the City of Chattanooga's approved typeface, Azo Sans, and a playful gradient motif for the Library's logo. While the full system remains in the pitch phase, the strategic foundations of this visual language served as the direct blueprint for successful, high-profile projects like Pop-Up Library and several Library sub-brands.

Jenny Hill, Branding Refresh 2024

Olive Rustica, 2025

In collaboration with Papercut Interactive, I curated a brand color palette for Olive Rustica rooted in neutral and natural tones. The palette was designed to reflect the company’s emphasis on quality, authenticity, and tradition, drawing inspiration from organic textures and the understated elegance of olive oil production. My work focused on creating a cohesive, versatile color system that could be applied consistently across digital and print touchpoints while reinforcing a refined, earthy brand identity.

Kefauver Dinner Logo, 2023

I designed an evergreen logo for the Hamilton County Democratic Party’s annual Kefauver Dinner, intended for long-term use across print and digital materials. Drawing from an image of Senator Estes Kefauver, the logo was developed to feel visually strong and modern while referencing mid-century design elements from his era. The result is a timeless mark that honors Kefauver’s legacy while providing a flexible, recognizable visual identity for an ongoing civic event.